Marketing, Writing, and Business Services

Some of the work I do:
• White papers, research reports, web copy, solution briefs, and so on
• Thought leadership articles and blogs
• Surveys and Research
• Presenting at conferences and webcasts

My goal is to be truthful and knowledgeable, offering thought leadership with an easy-to-grasp and compelling style. I conduct thorough research, consider the audience, and work with subject matter experts to comunicate a clear and concise message.

Twitter: @ericjbruno
In-depth software development articles at: Programming With Reason

Application Telemetry and Monitoring Basics

Eric J. Bruno
When you think of application monitoring, the first things that come to mind are probably server load and availability, disk space usage, memory consumption, performance, and so on. To maximize application uptime, these are necessary metrics to monitor, but they’re by no means complete.

IoT-Driven Business Modernization

Eric J. Bruno
With the Internet of Things (IoT), many people think of sensors, devices, and web communication. But they often miss something just as important: the holistic convergence of operational technology (OT) and information technology (IT). OT encompasses a wide range of components such as infrastructure, monitoring systems, and other system enablers.

The Importance of Distributed Transaction Monitoring

Eric J. Bruno
Monitoring in general may not always be viewed as a differentiator, but transaction monitoring and tracing can become a critical requirement. The world isn’t perfect, and even the best development practices may not be able to prevent all data integrity issues. Being able to reconcile with good monitoring and reporting can be the difference between staying in and going out of business, or even life and death.

Cloud Innovation - Your Secret to Success

Eric J. Bruno
According to IDC, business demand for cloud has grown and will continue to grow significantly for the next few years, and well beyond. However, the cloud space has become so competitive, it’s becoming more and more difficult for cloud service providers (CSP) to find or sustain profitability. After cutting costs and driving out inefficiencies, where do you turn for growth? In a word: Innovation.